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Sell your design products and artwork


Product open call

The next deadline to submit your work to be sold in not just a shop is Monday 31 January 2022.

To complete the application, you will need to have the following to hand:

  • Your business profile (100 character max).
  • Photographs, item descriptions, and ideally prices for each product you are submitting. Or a wholesale catalogue/price list or line sheet.
  • If you have any, your current stockists and any relevant social media accounts.

If you need advice on pricing you can refer to our guidance on How to Cost and Price your Work (PDF 435KB). If you are still unsure please make a note of this in your application and we would be happy to advise.

We estimate that it will take 22-40 minutes to complete your application, with an additional 5-10 minutes for each additional product range.

Apply now

Apply to have products sold at not just a shop.


Apply by 10am on Monday 31 January 2022.

If you have any queries please contact:

  • Photo of not just a shop interior
    Not just a shop interior

    Open call handbook

    Before you start your application, read about our store, what we sell and our buying policy (PDF 557KB)

  • A student working in his sketchbook.
    Tevin Akinyemi, BA Hons Advertising, LCC. Photo by Alys Tomlinson.

    How to cost and price your work

    Read our advice on how to cost and price your work (PDF 435KB)

  • Products for sale in not just a shop.
    Photo by Yeshen Venema

    Visit not just a shop  

    not just a shop is the place to discover unique home, fashion, giftware and artwork by UAL students and alumni. Find out more and shop online...

  • Not just a shop window
    not just a shop on 272 High Holborn, with a window installation by UAL alumna Martina Paukova.

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Fine art open calls

As a result of the shop closure due to COVID-19, we are not currently accepting new Fine Art submissions.

Live briefs and competitions

We also run live briefs and competitions for current students. These provide students who may not have market-ready products with chances to see their work sold.

There are currently no open competitions.

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